Pink Unbuttoned

Thomas Pink Blog

Pink Unbuttoned

Thomas Pink takes you on a journey of shirt discovery

Date Posted: 11 June

Posted By: barnaby | No Comments

LJP_evite_v05

Thomas Pink takes you on a journey of shirt discovery

The savoir-faire of Thomas Pink will be on show for the public to discover as the luxury shirt-maker invites the public behind the scenes as part of the second edition of Les Journées Particulières, an event organised by Louis Vuitton Moët Hennessy (LVMH).

LVMH has selected Thomas Pink Jermyn Street as one of 40 European sites to showcase the artisan flair and passion of their brands. The event will highlight the intricate detailing and craftsmanship that has helped shape the world’s leading international luxury shirt brand.

For the event, which runs from Saturday June 15th – Sunday June 16th, Thomas Pink’s Jermyn Street store will be transformed into an interactive hub allowing customers to get a backstage look at how these wonderfully crafted shirts are made.

As part of the showcase, a skilled seamstress will provide a live demonstration, stitching Thomas Pink shirts in the window of the store. Specialist talks will be held at The White Shirt Bar over a glass of champagne, celebrating the iconic White Shirt in all its versatile fabrics, cuts, collars and cuffs.

Thomas Pink will also be providing one-on-one Made to Order consultations, to give advice on how to create a “Personally Pink” shirt. Live monogramming will be offered in-store, allowing any Thomas Pink shirt purchased on the day to be personalised.

“Thomas Pink is delighted to be taking part in this prestigious LVMH Les Journées Particulières event. The opportunity to allow the public to interact with us and embark on a journey of discovery is very exciting indeed,” said,  Florence Torrens, Creative Director, Thomas Pink.

Les Journées Particulières, which first launched in 2011, is an opportunity for the different “maisons” in the LVMH group to reveal some of the secrets of their craft. Other brands involved across Europe include: Louis Vuitton, Tag Heuer, Guerlain, Bulgari, Loewe, Krug and Moët & Chandon.

To book a Made to Order appointment please reserve your place on the Thomas Pink blog here or telephone Thomas Pink Jermyn Street on 0207 930 6364